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Annex Pro Announces Multi-year Strategic Partnership Agreement with Avid to Accelerate Growth in Canada

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Strategic alliance promotes collaboration on innovative new options for improving the Canadian customer experience

Vancouver, Canada – August 13, 2018 – Annex Pro, North America’s next-generation VAR, today announced a multi-year strategic partnership with Avid® in Canada. The agreement is designed to bring Annex Pro and Avid into a more collaborative relationship with the goal of delivering the best experience to their mutual customers.

This agreement will help customers in Canada in a couple of ways. First, by having deeper insight into Avid’s technology roadmap, Annex Pro will have a better understanding into Avid’s technology objectives, which will help customers make better buying decisions today and in planning for the future. Second, Annex Pro will have premier access to Avid engineering experts when needed to ensure that technical and workflow issues can be evaluated and resolved more quickly.

“As Avid grows, we continue to develop our products and solutions, our programs, and our partnerships. We thank Annex Pro for their long-standing loyalty and commitment to Avid and we look forward to continuing our mutual success as Partners,” says Tom Cordiner, Senior Vice President, Avid Global Sales.

“This partnership marks a significant step forward for Annex Pro. It’s a key component of our growth strategy, and combined with decades of in-house experience, gives us the additional tools needed to develop and deliver innovative solutions to customers,” says Kerry Corlett, CEO and Founder of Annex Pro.

The goal of this multi-year strategic agreement is to deliver innovative new options to customers and to continue to strengthen the relationship between Avid and Annex Pro.

“There are many reasons to be excited about Avid these days. For example, Avid has worked closely with Dolby to integrate ATMOS workflow within Pro Tools to meet the new Netflix and Amazon requirements. This is important to customers working in audio and video post in North America,” said Bryon Low, Senior Account Manager, Annex Pro.

ABOUT ANNEX PRO
Annex Pro is North America’s next-generation Value Added Reseller for content creators in Media and Entertainment. Thousands of Annex Pro customers use the hardware, software and cloud solutions provided to create awe-inspiring animation, visual effects, video games, immersive experiences and digital media of all kinds on every platform. Founded in 1983 and headquartered in Vancouver with offices in Los Angeles, Toronto and Montreal, Annex Pro is strategically partnered with top companies such as Autodesk, Avid, Wacom and hundreds of others. Offerings include sales, rentals, professional and cloud services, financing and technical support.

ABOUT AVID
Avid delivers the most open and efficient media platform, connecting content creation with collaboration, asset protection, distribution, and consumption. Avid’s preeminent customer community uses Avid’s comprehensive tools and workflow solutions to create, distribute and monetize the most watched, loved and listened to media in the world—from prestigious and award-winning feature films to popular television shows, news programs and televised sporting events, and celebrated music recordings and live concerts. With the most flexible deployment and pricing options, Avid’s industry-leading solutions include Media Composer®, Pro Tools®, Avid NEXIS®, MediaCentral®, iNEWS®, AirSpeed®, Sibelius®, Avid VENUE™, FastServe®, Maestro™, and PlayMaker™. For more information about Avid solutions and services, visit www.avid.com , connect with Avid on Facebook , Instagram, Twitter , YouTube, LinkedIn or subscribe to Avid Blogs.

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If you would like more information about this topic, please contact our Marketing Department at 800-682-6639 or marketing@annexpro.com.

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